Measure of Successful Innovation Management from Employees’ Viewpoint: Concerning Employees Working in the IT Sector of Bengaluru City, Karnataka

The process of innovation management in the Indian Information Technology sector has resulted in the creation of an efficient and competitive system. Innovation management has offered a variety of services to the customer. During the past few years, innovation management has shown better growth in the IT sector. Many companies are now making strategies for the implementation of the innovation management system and measuring its impact by using different measures of innovation management. Various measures of successful innovation management are identified through literature review. The present paper primarily aims to find out the most relevant measures of successful innovation management from employees’ viewpoint hence samples were collected from 450 respondents. The study is based on primary as well as secondary data. Multiple response analysis is used to find out the most relevant basis of successful innovation management.


Introduction
The information technology sector is considered the backbone of the Indian economy's service sector. The introductions of innovation management, related strategies, and techniques used for its implementation have strengthened the position of IT companies. The proper implementation of innovation management techniques and strategies in the IT sector has shown better growth and helped companies to gain a competitive advantage in the market. However, various measures are used to measure the impact of innovation management. Indeed, not all the positive impact on the company's overall performance is the result of innovation management. It is, therefore, vital to identify the most relevant measure basis of successful innovation management. To further the research in this field, it is crucial to understand the critical factors, according to employees, that determine the success of innovation management.

OPEN ACCESS
Volume: 9 Therefore, this research paper tries to fill this research gap and evaluate the most relevant basis of successful innovation management in IT companies.

Literature Review
Research literature in the late 1980s has discussed services innovation (Droege, hildbrand, and Forcada, 2009). Yet, when juxtaposed with product innovation, the research around services innovation remains a relatively unexplored territory. There have been studies around new product development ( Page & Schirr, 2008) , financial services, transportation services (Vence & Trigo, 2009). Studies have also found that innovation management is a determining factor in helping emerging economies rank higher when it comes to factors such as global market expansion (

Research Objectives
Identify the most relevant measures of successful innovation management with respect to an employee viewpoint.

Data Collection and Analysis
The study is based on primary as well as secondary data. Secondary data is mainly used to list various measures of successful innovation management. Primary data is collected through a structured questionnaire distributed to 450 employees of IT companies. Out of this a sample of 400 respondents was chosen using a simple random sampling method (Table1). The data collected through the structured questionnaire was analyzed using multiple response analysis. The software package SPSS 21 is used to analyze data and present the result.
Following measures of successful innovation management are listed from secondary data • Improved Productivity

Findings and Conclusion
Out of the total 400 responses analysed as indicated in Table 1, 91.8% concurred with improved productivity being a relevant basis to measure success of innovation management. 74.8% responses believe improved value proposition is a measure of success. Further, 61.5% of the respondents view implementation of new ideas as a measure to assess success of innovation management program. The frequency Table2 of the multiple response set shows, when measured out of 100% of responses, that improved productivity (23.1%), improved value proposition (18.8%), Improved resultant success by the implementation of new ideas (15.5%), and increased process efficiency (14.4%) are the most relevant measures of successful innovation management from employees' viewpoint. Only 1.5% of the employees see increase in R&D budget to be a determining factor for success of a company, thereby laying emphasis implementation aspect of R&D & new ideas. The responses also indicate the preference and inclination of employees towards incremental innovation, the outcome of which is visible in a relatively short period of time. Further, from employee viewpoint, coming up with newer ideas is not sufficient in itself, it's the successful implementation that yields increased productivity, better processes and newer value propositions that determine the success of innovation management.