A Study on Digital Transformation in Index Mutual Funds: Performance and Investor Awareness in Mumbai City

Abstract

The study investigates the effects of the digital revolution on index fund investor awareness and returns in Mumbai City. Financial services are becoming more and more digital as investors are becoming more dependent on internet services and robo-advisory services when making judgments. The research study design is primary data in that a structured questionnaire was used to elicit answers from 100 Mumbai investors. Correlation, regression, ANOVA, and chi-square were the statistical methods used to establish the relationships among awareness, performance perception, and digital adoption. One can conclude that although trust and digital literacy are still effective factors, the digital transformation causes a great positive effect on investor knowledge, transparency, and participation. The research will help in the investigation of the effects of technological advancements on the nature of investing behavior, and the data are to be offered practically to satisfy the needs of fund managers, legislators, and financial educationists who will be interested in gaining more confidence of investors in an electronic-based mutual fund system.