From Ink to Impact: Language’s Journey in the World of Media

Authors

  • S Priyadharshini Ph.D. Research Scholar Department of English and Comparative Literature, Madurai Kamaraj University, Madurai, Tamil Nadu, India

DOI:

https://doi.org/10.34293/rtdh.v12iS1-Dec.48

Keywords:

Media, Language, Digital, Communication, Journalism, Internet, Press

Abstract

The dynamic development of language’s function in media is examined in this abstractly, which follows language’s transformational path “From Ink to Impact.” It explores the transition from traditional pen-based communication to the significant influence language has in today’s media world, both historically and in the present. The study explains how ink on paper acted as the foundation of mass communication, influencing public discourse and societal narratives, starting with the era of the printing press. A significant shift occurred with the introduction of broadcasting, as spoken language gained a potent ally in radio and television, expanding its usage and impact. The abstract then moves smoothly into the digital era, examining how language has become a dynamic force in online places by overcoming physical limitations.
The interaction of language and media in the modern day is marked by an unprecedented level of accessibility and immediacy. The limitations of language impact and expression are being redefined by social media platforms, internet journalism, and user-generated material. The abstract examines the benefits and problems brought about by this digital paradigm, taking into account things like linguistic variety, disinformation, and the democratization of story creation.

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Published

2023-12-14