A Study on a Customer Satisfaction towards Departmental Stores With special Reference to Erode District-Using Weighted Average Score Analysis

Abstract

A department store is a large-scale retail outlet that offers an extensive range of products categorized into specialized sections, ensuring customers can fulfill diverse shopping needs in one location. These departments typically feature merchandise such as apparel, home furnishings, electronics, and cosmetics. Modern department stores also frequently include sections for gardening, hardware, sports equipment, toiletries, and toys, while some expand their inventory to include food, books, jewelry, stationery, and pet supplies. Checkout systems vary, with discount stores positioning registers near the entrance and upscale establishments providing in-department service counters. Some department stores operate as part of a broader retail chain, whereas others function as standalone businesses.