Articles

• Impact of Covid 19 on Digital Payment in India - With Special Reference to *99# Service

  Dharmendra S Mistry, Pallavi C Vyas

  1-9

  • PDF

  Abstract views: 726, PDF downloads: 251
• An Analytical Study on Selected Cement Companies in India and Marketing Strategy as Prevailing Factor

  Aditya Prasad Sahoo

  10-16

  • PDF

  Abstract views: 685, PDF downloads: 408
• Buying Behaviour of Rural Consumers Towards Fast Moving Consumers Goods

  R Sreedevi, K P Sivakumar

  17-27

  • PDF

  Abstract views: 534, PDF downloads: 276
• A Study on Visionary Aspects and Causes of Potential Entrepreneurs

  M Abdul Rahuman

  28-33

  • PDF

  Abstract views: 560, PDF downloads: 224
• Satisfaction of Goods and Services among Small and Medium Traders in and Around Pollachi Taluk

  M Deepa

  34-39

  • PDF

  Abstract views: 569, PDF downloads: 227
• Association Between Demographics and Financial Literacy of Women

  Rukmini Murugesan, V Manohar

  40-51

  • PDF

  Abstract views: 591, PDF downloads: 249
• A Study of Customer Relationship Management and Customer Preferences in Apparels with Special Reference to Chennai Retail Stores

  S Ezilarasi, M Kavitha

  52-57

  • PDF

  Abstract views: 644, PDF downloads: 346
• A Study on Impact of Online Marketing

  B X Jonitha Stany Mary

  58-63

  • PDF

  Abstract views: 650, PDF downloads: 231
• Determining Factors of Private Investment Performance: Scientific Focus in Sodo City, Wolaita Zone, Southern Ethiopia

  Frew Moges, Senapathy Marisennayya, Mesfin Amde, Moges Motta

  64-72

  • PDF

  Abstract views: 664, PDF downloads: 252
• A Theoretical Study on Leverage and Spillover Effects in Indian Equity ETFs

  Marvin Sabu, Rajani B Bhat

  73-79

  • PDF

  Abstract views: 629, PDF downloads: 253
• Covid-19: Transformation of Edtech in India from Real to Virtual: An Analysis of Issues and Challenges by University Students in Tamilnadu

  U Arumugam, M Manida

  80-91

  • PDF

  Abstract views: 671, PDF downloads: 254