Tourism Industry in India: Augmentation and Collision

  • J Balan Director, Centre for Tourism and Hotel Management, MKU
  • P Mahalakshmi Assistant Professor, Department of Management – Mangayarkarasi College of Arts and Science
Keywords: Myriad, Thrive on diversity, Calm, Kaam

Abstract

India offers myriad flavours mingling in the steam of a country coming of age. Teeming with over a billion people who voice over a million concerns in 1500 different languages, India is where people live with variety, thrive on diversity and are too familiar with largeness to let it boggle them. Mud huts and mansions face off across city streets and lurid luxury and limp living are inhabitants of the same lane. Just like in the 'masala' box in every Indian kitchen, measures of Calm and "Kaam" (work) craft the people of India. In this beautiful and bountiful land that is India, events, experiences and sensations heap themselves on the tourist at every step.

Published
2014-01-27
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Issue
Vol 1 No 3 (2014)
Section
Article

Copyright (c) 2014 J Balan, P Mahalakshmi


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