Stress Management Among Insurance Employees in Tirunelveli City – A Study

  • S Muthiah Associate Professor in Commerce, Sri. K.G.S. Arts College, Srivaikuntam, Tamil Nadu
  • S Sundaramoorthy Research Scholar, Assistant Professor of Commerce, Sri Ram Nallamani Yadava College of Arts & Science College, Tenkasi, Tamil Nadu

Abstract

Banks in India are providing online banking to catch up with a new breed of tech-savvy generation, demanding modern technology based services. More than 22% of the internet users in India use online banking. If we are new to online banking, it is worthwhile to know some facts about it. The study is empirical research based on both primary and secondary data. The primary data are collected from the sample customers by means of interview schedule. The secondary data are collected from the books, previous research studies, report proceedings, journals magazines and web sources. Primary data was analysed by using percentage analysis and Chi-square test tools. In new private sector banks are ICICI banks, HDFC banks and Axis banks functioning in Tenkasi (Tirunelveli District of Tamil Nadu). In future, the availability of technology to ensure safety and privacy of Internet transactions and the RBI guidelines on various aspects of internet banking will definitely help in rapid growth of internet banking in India. The purpose of this study is to find out the Customer satisfaction of Internet Banking users which leads to make loyal customer and hence loyalty leads to the attracting more customer, expansion of business and increase in net profit.

Published
2014-01-29
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