Entrepreneurial Difficulties and Opportunities under COVID-19 for women Entrepreneurs in India

Abstract

Entrepreneurship is the coordination of economic endeavours to obtain financial gains and benefits, but also assuming full responsibility for any associated dangers. Women are eager for possibilities to increase their household earnings. Women worldwide are equal to males in the field of trade. The role of women in contributing to economic prosperity is remarkable. India is projected to have more than 13.5 million firms owned by women. These enterprises provide employment for roughly 27 million people in the nation and have the potential to generate around 170 million jobs in the next ten years. Women’s contribution to the economy is undeniably substantial, among other contributions they make. This chapter elucidates the challenges encountered by women entrepreneurs in the Indian context, while also highlighting the potential possibilities that lie ahead for them within the COVID-19 pandemic. At the conclusion of the chapter, many policy actions and recommendations are proposed, such as offering training and technical help for initiating e-platform businesses, providing financial support, and implementing government efforts to enhance research programmes for development.