Vol 11 No iS1-Jan (2024)

Articles

• An Overview of the Clean India Mission: Swachh Bharat Abhiyan

  J Sadeesh

  1-5

  • PDF

  Article Views: 652 times
  PDF Downloads: 246 times
• Exploring Women Entrepreneurs’ Knowledge and Participation in Entrepreneurial Schemes

  S Divya, G Lakshmi

  6-14

  • PDF

  Article Views: 404 times
  PDF Downloads: 204 times
• Technological Transformations in Integrated Marketing: Strategies, Challenges, and Future Trends

  A Meera

  15-19

  • PDF

  Article Views: 300 times
  PDF Downloads: 225 times
• Enhancing Customer Engagement in the Digital Era: Innovative Approaches for CRM Implementation in the Indian Banking Sector

  V Geetha

  20-26

  • PDF

  Article Views: 436 times
  PDF Downloads: 299 times
• A Pharmaceutical Sector Study on Beta-Listed Companies in the NSE

  A Vinayagamoorthi

  27-32

  • PDF

  Article Views: 360 times
  PDF Downloads: 448 times
• Empowering Women through Financial Inclusion: Insights from the Banking Sector in India

  C Vijay Vishnu Kumar

  33-40

  • PDF

  Article Views: 484 times
  PDF Downloads: 272 times
• Transformative Horizons: Navigating the Evolution of HR through AI and Cloud Technologies

  M Nalini

  41-47

  • PDF

  Article Views: 393 times
  PDF Downloads: 286 times
• Social Influence Strategies: Unveiling the Dynamics of Influencer Marketing in Modern Communication

  M Sri Ram Kailash

  48-54

  • PDF

  Article Views: 536 times
  PDF Downloads: 503 times
• Navigating Digital Frontiers: The Impact and Influence of Social Media in Modern Marketing

  G Udhayalakshmi

  55-60

  • PDF

  Article Views: 452 times
  PDF Downloads: 227 times
• Women Entrepreneurship in India: Challenges and Suggestions

  P Sivasakkaravarthi

  61-67

  • PDF

  Article Views: 545 times
  PDF Downloads: 704 times
• Strategic Integration of Digital Health Technologies for Enhanced Patient-Centered Care in Modern Healthcare Management

  KM Umayal

  68-73

  • PDF

  Article Views: 459 times
  PDF Downloads: 269 times
• Entrepreneurial Difficulties and Opportunities under COVID-19 for women Entrepreneurs in India

  V Muthulakshmi

  74-83

  • PDF

  Article Views: 334 times
  PDF Downloads: 279 times
• New Education Policy and its Impact on Higher Education in India

  K Archunan

  84-89

  • PDF

  Article Views: 431 times
  PDF Downloads: 320 times
• Assessing the Effects of Tannery Pollutants in Tamilnadu: Special Reference to Chennai City

  S John Sundar

  90-93

  • PDF

  Article Views: 433 times
  PDF Downloads: 398 times
• Role of Startups in Entrepreneurship Development (Agri Based Sector)

  J Veni

  94-99

  • PDF

  Article Views: 329 times
  PDF Downloads: 273 times
• MNREGA Evaluation: Fostering Inclusive Rural Development

  N Chithravel

  100-105

  • PDF

  Article Views: 360 times
  PDF Downloads: 212 times
• Empowering Women Entrepreneurs: Catalysts for Economic Growth

  S Bhuvaneswari

  106-112

  • PDF

  Article Views: 424 times
  PDF Downloads: 252 times
• Parental Socio-Economic Status on the Learning Achievement of the Primary School Students in Malaippati Village, Madurai District

  S Uma, S Gomathi

  113-118

  • PDF

  Article Views: 374 times
  PDF Downloads: 209 times
• Influence on Entrepreneurship Ability

  S Sathiya Priya

  119-124

  • PDF

  Article Views: 294 times
  PDF Downloads: 222 times
• The Ayushman Bharat Health Account: A New Frontier for Smart Healthcare Delivery in India

  R Aarthi Alamelu

  125-130

  • PDF

  Article Views: 363 times
  PDF Downloads: 244 times
• Revolutionizing Higher Education in India: The Impact of the National Education Policy-2020

  R Josphin

  131-137

  • PDF

  Article Views: 391 times
  PDF Downloads: 396 times
• Optimizing Workforce Stability: Unraveling the Influence of Talent Management Strategies on Employee Retention

  F Mary Sudharshini

  138-144

  • PDF

  Article Views: 351 times
  PDF Downloads: 313 times
• Remote Work: Challenges and strategies for Effective Management

  D Mahesh

  145-149

  • PDF

  Article Views: 951 times
  PDF Downloads: 719 times
• Spy Leadership in India from Mauryan Empire to Modern Era

  S Kanchana

  150-155

  • PDF

  Article Views: 449 times
  PDF Downloads: 478 times
• Navigating the Digital Landscape: Impact, Significance, and Challenges of Digital Marketing in Contemporary Business Growth

  J Ramya

  156-161

  • PDF

  Article Views: 450 times
  PDF Downloads: 271 times
• Market Minds: Understanding Behavioral Finance Concepts

  S Subashree

  162-168

  • PDF

  Article Views: 503 times
  PDF Downloads: 472 times
• Acceptability of New Policies Regarding Education in India

  S Naresh

  169-177

  • PDF

  Article Views: 457 times
  PDF Downloads: 215 times
• Strategies for Enhancing Employee Retention in Multinational Organizations: A Comprehensive Review and Analysis

  D Vijayalakshmi

  178-182

  • PDF

  Article Views: 569 times
  PDF Downloads: 373 times
• Influencer Marketing Unveiled: A Conceptual Exploration of Emotional Marketing, Consumer Connections, and Future AI Trends

  Preethi Gaur

  183-190

  • PDF

  Article Views: 532 times
  PDF Downloads: 374 times
• Behavioral Finance and Stock Market Anomalies: Exploring Psychological Factors Influencing Investment Decisions

  M Padmavathy

  191-197

  • PDF

  Article Views: 925 times
  PDF Downloads: 618 times