Financial Technology during and beyond Covid-19 Era - An Evaluation

  • Brindha Natarajan Professor, Department of Management Studies, Akshaya Institute of Management Studies, Coimbatore, Tamil Nadu, India https://orcid.org/0000-0002-5118-3877
  • A. Ramkumar Assistant Professor, Department of Management Studies, Akshaya Institute of Management Studies, Coimbatore, Tamil Nadu, India https://orcid.org/0009-0004-6647-7490
Keywords: Financial Technology, Fintech, AI, Blockchain, Finance, Covid-19 Pandemic

Abstract

Innovations and technology supporting the finance industry to serve the society in a great way. In this article we explore the fifty years of Fintech evolution in phased manner and the adaptation with support of banks, financial institutions and corporates. Our primary focus on the fintech evolution during covid-19 and post covid how the technologies supported the financial inclusion and the redemption of blockchain with AI. We also discussed the post pandemic ear the alternate currencies dominance among the younger generation. And finally, the challenges over the defending the data, information and many more against the scammers and hackers also discussed. With these finds we concluded organisations must adapt to technologies and fight against the evils to protect the interest of people and move quickly towards adaption of technology are the key.

Published
2024-07-01
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