Vol 12 No 4 (2025)

Articles

• A Study and Analysis of Entrepreneurial Attitude and Business Intentions among Arts and Science Students

  Mohan Alex Medayil, RS Balakumar

  1-8

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• Factors Influencing the Entrepreneurship Intension of Undergraduate Students in Bangladesh

  Mahamudul Hasan Titas, Farhana Foysal Satata

  9-21

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• Leadership and Organizational Dynamics Inspired by the Indian Knowledge System: Insights from Veeragase Dance

  V Purendra Prasad, Gourab Acharjee

  22-29

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• Unified Payment Interface (UPI)- An innovation of India towards a Cashless Economy

  Yash Chauhan, Pramod Sharma

  30-38

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• A Study on the Impact of Recruitment and Selection Processes on Employee Hiring Performance

  Dasini Jyothika, R Sankar Ganesh

  39-46

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• A Study on Evaluating the Impact of Social Media Analytics on Consumer Behaviour and Brand Loyalty

  S Ragul, Geeta Kesavaraj

  47-51

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• The Role of Infographics in E-Commerce: Assessing their Impact on Customer Understanding, Journey, Purchase Decisions, and Satisfaction

  R Logesh, R Sankar Ganesh

  52-55

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• Social Media Influence on Consumption of Personal Care Products: Implications for Sustainable Consumption

  B Sankaridevi, M Karthikram

  56-65

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• The Psychological Benefits of Workplace Flexibility on Employee Well-Being

  R Nandhini, R Sankar Ganesh

  66-71

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• Proven Strategies to Elevate your Conversion Rates and Maximize Sales Growth

  S Praveen, R Sankar Ganesh

  72-76

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• Strategic Human Resource Challenges in Indian Industries: A Conceptual and Contemporary Analysis

  A. Ravichandran, Vandana Dahiya

  77-89

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• Assessing Financial Literacy among Indian University Students

  S. Umaprabha, C. Benny

  90-97

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• Impact of Working Capital Management on Profitability of Small-Scale Enterprises: The Case of Wolaita Sodo Town, Southern Ethiopia

  Admasu Eyasu, Durga Rao, Tedeme Belachew, Maya Khater, Sharmili Mohamed Rafi, Marisennayya Senapathy

  98-115

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• The Impact of Sustainable Innovation, Entrepreneurship Training and Digital Engagement on the Business Performance: A Quantitative Analysis

  S. Mary Priteena

  116-125

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• Impact of Supply Chain Management on Productivity of Dairy Industry in India - A Literature Review

  A. Lakshmi Priya, R. Vanathi

  126-134

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• India’s Sustainable Roadmap towards Viksit Bharat @ 2047 - An Inclusive SWOC Analysis

  Anand Vardhan Singh, H. D. Sadhanandan

  135-140

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• Determinants of Consumer Purchase Intention towards Retailers Practicing Sustainable Grocery Packaging

  S. V. Ashwini, H. L. Chidananda

  141-148

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