Vol 6 No 2 (2018)

Article

• Study on Identify the Variable Measurement of Investor Behaviour Analysis

  V Ramanujam, J Emilruban

  1-9

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• Endurance in Green Marketing Trend

  T Venkatesan

  10-16

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• Valuation Intricacies

  V Shanthi

  17-25

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• Buying Behavior of Consumer in Retail Segment, and its Impact on Organized Retail Outlets” – A Study with Special Reference to Coimbatore District

  P Chinna Sahaya Rani

  26-31

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• A Study on the Behaviour of Working Women towards using Cell Phone in Gobi Town

  P Mohanasundaram, S Bharathi

  32-35

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• A Study on the Implications of Entrepreneurial Self Efficacy among Arts and Science College Students in Tiruchirappalli District

  K Suchitra

  36-41

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• A Study on Difference in Factors Influencing the Customers to Buy Life Insurance Products among the Public and Private Sector Life Insurers in Tamil Nadu

  P Kamaraj

  42-55

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• A Study on Production and Marketing of Broiler in Tirupur District

  J Syed Ameer Batcha, L P Ramalingam

  56-66

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• Digital Marketing in Banking Sector

  A Arumugam

  67-73

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• An Analysis on the Changed Banking Habits Ushered in by Jan Dhan Yojana Scheme with Reference to Financial Inclusion

  C Prakash

  74-77

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• Economic Development of Women Through NGOS in Ramanathapuram District

  G Jeyamani

  78-86

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• Awareness of Consumers Rights and Responsibilities

  R Suryaprakash

  87-96

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• Consumer Awareness and Preference on Private Label Brand

  S Kokilavizhi, R Vanitha

  97-104

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• Savings and Indebtedness and its Impact on Day to Day Livelihood of Fishermen Families

  R Karthikeyan

  105-110

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• Investors Attitude Towards Post Office Deposit Schemes

  G Sathiyamoorthy, B Karthikeyan

  111-117

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• A Study of User Perception towards Proposed Privatisation of Indian Railway

  Manjula Bai, N M Gayathri

  118-126

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• Awareness and Attitudes of Food Safety Knowledge and Practices of Women in Tamil Nadu

  G Padma Parvathy

  127-133

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• Effects of Information Communication Technology on Bank Employees

  K Uma, M Indrapriya

  134-139

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• A Study on Attitude of Policy Holders towards Micro Insurance Products with Special Reference to Udupi District

  KT Subhashchandra, K Shaila

  140-147

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• Government Welfare Schemes and its Impact on Standard of Living of Fisher Folk in Southern Coastal Districts of Tamil Nadu

  R Karthikeyan

  148-154

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• Problems and Prospects of Priority Sector Lending

  S Manjushree, K Giridhar

  155-161

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• A Study on Consumer Behavior Towards Horlicks – with Special Reference to Cheyyar Town

  P Nagappan, K Arumugam

  162-169

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• A Study on Impact of Bottled Water on Customers in Dindigul City

  V David Raj

  170-175

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• Various Schèmes Offered by Karnataka State Financial Corporation to the Entrepreneurs – A Study

  N M Gayathri

  176-187

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• A Study on Students’ Perception Towards Implementation of TQM in the Higher Education Sector

  R B Ayeswarya

  188-191

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• Companies Act, 2013: An Analysis of Key Rules

  A Kumar

  192-200

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• Micro Finance and Self Help Group in Tamil Nadu

  A T Senthamaraikannan

  201-209

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• A Study on Consumer Preference Towards Selected FMCG Personal Care Product with Special Reference Erode Town

  G Sakthivel, K M Mohamed Hassan

  210-217

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• Mechanical Banking System – A Panacea

  R Venkatesan

  218-224

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• A Study on Consumer Preference towards Organic food Products in Coimbatore City

  S Thangamani, S Vasantha

  225-231

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• Infrastructure Development and its Impact on FDI in Retail – in India

  CA G Satheesh Kumar

  232-236

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• Human Resource Accounting – A Theoretical Approach

  C Murugan

  237-244

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• Risks Faced by Microfinance Institutions

  B Ramana Reddy

  245-249

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• Green Marketing Strategies for Consumer Durables with Special Reference to the Selected Two Wheelers

  TNR Kavitha, V Kumaraguruparan

  250-258

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• Human Resources-Latest Technology Trends

  Y Umesh

  259-263

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• Gender Based Marketing Strategies: Itsrelevence to Todays Marketers

  M A Raja Sekhar, P Raghunadha Reddy

  264-276

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• Temple Management Issues and Challenges in the Current Era

  P G Prasunamba, B V Muralidhar

  277-283

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• Challenges and Future of Special Economic Zones (SEZ) in India with a Special Focus on Sri City – An Integrated Business City

  K Lakshmipathi, P Raghunadha Reddy

  284-298

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• India’s Commitment to Climate Change and the Innovations in Green Financing

  J Mary Metilda

  299-303

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• Operational Performance of Regulated Markets in Madurai District

  M Marieswaran

  304-309

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• An Empirical Study on Indian Healthcare Industry and its SQM

  J. Duraichamy

  310-318

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• Performance Evaluation of Coir Industry in Tamil Nadu

  K. Mohamed Ibrahim

  319-324

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• A Study on Export Performance of Palmyrah Jeggery from India

  K. Shajitha, T. Jeyanthi Vijayarani

  325-327

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• Factors Associated with Entrepreneurship - A Review

  Tharani Vijey, M Santhi

  328-332

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