Articles

• Examining the Impact of Technological Advancements on HR Practices and Organizational Performance

  Vishnu Priya M

  1-9

  • PDF

  Abstract views: 135, PDF downloads: 55
• A Study on Consumer Behavior in Selection of Personal Care Products based on their Financial Status

  Sivaramkrishnan R

  10-16

  • PDF

  Abstract views: 119, PDF downloads: 124
• The Impact of UPI on Indian Banking System

  Dharam Dev

  17-25

  • PDF

  Abstract views: 177, PDF downloads: 155
• Sentimental Analysis on Forex Market

  Vigneshvaran .

  26-30

  • PDF

  Abstract views: 77, PDF downloads: 71
• A Study on Challenges and Benefits of Remote and Hybrid Work Model from Employees Perspective

  Yash Rathi

  31-37

  • PDF

  Abstract views: 333, PDF downloads: 171
• A Descriptive Study on Stress and its Impact Among Students

  Parika M

  38-44

  • PDF

  Abstract views: 205, PDF downloads: 58
• Exploring the Impact of Instagram Marketing Strategies on Customer Purchase Intentions: A Comprehensive Analysis

  Tharoon B, Banu Priya S

  45-51

  • PDF

  Abstract views: 119, PDF downloads: 68
• Workplace Culture: Creating A Positive and Inclusive Environment

  D Arvind, Banu Priya S

  52-57

  • PDF

  Abstract views: 111, PDF downloads: 46
• Financial Literacy Among the Different Economic Classes in India

  Sangeetha S

  58-62

  • PDF

  Abstract views: 214, PDF downloads: 328
• Recruiting Revolution: How AI is Streamlining Hiring

  Vaishnavalakshmi V

  63-70

  • PDF

  Abstract views: 138, PDF downloads: 62
• Study on Market Research on New Product Development

  Karthick G

  71-77

  • PDF

  Abstract views: 99, PDF downloads: 38
• The Impact of Video Marketing on Audience Engagement

  SanjaiKumar H

  78-86

  • PDF

  Abstract views: 173, PDF downloads: 66
• A Study on “Impact of Learning and Development Programs on Career Advancement”

  Kiruba Muniraj

  87-91

  • PDF

  Abstract views: 161, PDF downloads: 54
• The Impact of Augmented Reality in Consumer Behaviour

  Niveditha M, S Ancy Stepheno

  92-98

  • PDF

  Abstract views: 204, PDF downloads: 72
• A Study on Consumer Perception towards Perfumes

  Harshitha CN

  99-105

  • PDF

  Abstract views: 234, PDF downloads: 267
• A Study on the Awareness of Workplace Emotional Intelligence in the Corporate Sector

  Priyadharshini M, Banu Priya S

  106-113

  • PDF

  Abstract views: 111, PDF downloads: 50
• The Role of Sustainable Finance in Addressing Environmental, Social, And Governance (ESG) Issues

  Jaivignesh G, Manimekalai Jambulingam

  114-123

  • PDF

  Abstract views: 150, PDF downloads: 68
• A Study on Employee Well-being Initiatives and Their Impact on Organizational Performance

  Sanjay Aravind K

  124-133

  • PDF

  Abstract views: 292, PDF downloads: 98
• A Study on the Effectiveness of Telemarketing in the Banking Industry

  Rasool Basha Rasool Basha

  134-143

  • PDF

  Abstract views: 94, PDF downloads: 43
• Behavioral Finance: Understanding Investment Decisions among Individual Investors

  Gokula Priya M

  144-153

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  Abstract views: 82, PDF downloads: 29
• Enhancing Retailer Satisfaction: Strategies and Best Practices

  Sneha V

  154-162

  • PDF

  Abstract views: 78, PDF downloads: 27
• AI-Driven HR Analytics: Unleashing the Power of HR Data Management

  Harshita Dadheech

  163-171

  • PDF

  Abstract views: 131, PDF downloads: 62
• A Study on Analysing CMRL Tickets System

  S.P. Santhosh

  172-178

  • PDF

  Abstract views: 94, PDF downloads: 47
• Impact of Training & Development on the Employee Performance with Respect to Automotive Industry

  Bhargavi S

  179-185

  • PDF

  Abstract views: 139, PDF downloads: 72
• Ethnocentric Tendencies of Indian Consumers

  Kishore S

  186-196

  • PDF

  Abstract views: 70, PDF downloads: 34
• A Study on Tourism and Level of Satisfaction of Tourists

  Ancy stepheno, Raghul P

  197-208

  • PDF

  Abstract views: 122, PDF downloads: 57
• Dynamic Topic Networks to Evaluate Systemic Risk in Financial Markets

  Anjali Jha M

  209-214

  • PDF

  Abstract views: 79, PDF downloads: 40
• Cultural Influences on Consumer Behaviour

  Rishab Mishra S

  215-227

  • PDF

  Abstract views: 98, PDF downloads: 54
• Exploring an AI-Based Algorithmic Framework for Ethical Decision-Making in Human Resource Management Procedures

  Suriyaa S

  228-234

  • PDF

  Abstract views: 123, PDF downloads: 63
• The Impact of Government Schemes and Fintech in Financial Inclusion

  Ann Jennifer AS

  235-243

  • PDF

  Abstract views: 113, PDF downloads: 46